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What is Maxio?

Maxio is a subscription billing and financial operations platform. Maxio is the result of a merger between Chargify and SaasOptics, two companies who have each existed for over 15 years and have grown into household names in the subscription-billing economy in the last decade. They merged into Maxio in 2021, supported by Battery ventures.

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What is Sequence?

Sequence is an integrated billing, quoting and revenue recognition platform for Finance teams at B2B SaaS companies with usage-based pricing and custom deal terms. Sequence was founded in 2021 and is backed by Andreessen Horowitz and Salesforce Ventures.

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Key differences between Sequence and Maxio

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Designed for modern pricing models

Maxio was originally built with a focus on traditional subscription billing and has had limited flexibility for more complex pricing models. Even after the merger, its support for modern pricing approaches, such as usage-based billing, is still evolving. Maxio has only recently started to work with companies who require usage-based pricing. Sequence is purpose-built for modern pricing models, including usage-based, hybrid, and dynamic pricing structures. This makes it a more versatile choice for SaaS companies looking to innovate their revenue operations.

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First-class support and fast implementation

Maxio is feature-rich but has a reputation for being difficult to implement, often requiring multiple quarters and dozens of hours of implementation calls to fully integrate. This can slow down time-to-value and increase operational costs. Sequence offers a fast implementation process that gets you up and running quickly. The average Sequence customer goes live in under 1 month. Our dedicated support team ensures a smooth transition and provides ongoing assistance via Slack.

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Product experience and user interface

Maxio’s interface, inherited from its legacy components from Chargify and SaasOptics, can be complex and unintuitive, often requiring significant training and adjustment. Sequence is designed with a modern, user-friendly interface that simplifies complex billing operations. Finance teams can manage and adjust billing workflows without extensive technical knowledge, reducing the learning curve.

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Maxio and Sequence in comparison

MaxioSequence
OverviewEstablished player in subscription billing through a 2021 merger of Chargify (2009) and SaasOptics (2009)Backed by a16z and Salesforce Ventures, designed for modern pricing models and custom contracts
ProductFeature-rich but complex, focused on traditional subscription billingVersatile platform supporting modern pricing, billing, and revenue recognition
Pricing flexibilityLimited support for advanced pricing modelsBuilt for hybrid usage-based pricing and contracts with custom terms
CPQNo sales quoting capabilitiesCreate, publish and sign custom quotes in minutes, with Sequence CPQ
Developer APIsFragmented, with legacy components (see docs)Consistent, developer-friendly APIs for seamless integration
Support & ImplementationComplex, multi-quarter implementationFast implementation (avg. under one month) with responsive support via Slack
User experienceComplex and legacy-based UIModern, intuitive UI designed for ease of use
ReportingSubscription reporting features powered by SaasOptics.Native data warehouse & BI tool integrations available for flexible revenue reporting

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Other Maxio alternatives to consider

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Stripe Billing

Stripe Billing is a top alternative for businesses already using Stripe’s payment processing. This platform provides a seamless billing and invoicing experience, ideal for companies with straightforward subscription needs. While Stripe Billing excels in ease of integration and simplicity, it may fall short on advanced features and the flexibility required for businesses with complex or usage-based pricing models. See here how Stripe Billing compares to Sequence.

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Chargebee

Chargebee is a leading subscription management platform that’s widely used by SaaS companies. Known for its flexibility and comprehensive features, Chargebee supports robust subscription billing, invoicing, and revenue recognition. This platform is a strong choice for companies needing to manage complex pricing models, though its setup and customization can be more involved than other alternatives. See here how Chargebee compares to Sequence.

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Zuora

Zuora stands out as a powerful subscription management solution, particularly for large enterprises with complex billing needs. Zuora supports a wide variety of billing models and offers extensive automation capabilities, making it ideal for large-scale operations. However, the platform’s complexity may require a greater investment in implementation and management, making it more suitable for organizations with dedicated resources.

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Recurly

Recurly is another strong alternative, particularly for businesses seeking a user-friendly subscription management and billing platform. Recurly offers a straightforward interface and a variety of integrations, making it easy to manage recurring billing. It’s especially appealing to companies that prioritize ease of use and quick setup, though it may lack the deep customization options found in some of the other alternatives.